Maxv
A multi-generational family company explored how a single Brand evolution could replace three.
Brand Development Scope
- Brand Rationale and keynote presentation to stakeholders
- Parent Brand Naming Evolution- (Maxv from MaxVac)
- Sub Brand Naming and Brand extensions
- Brand Language and Key Strap lines and positioning for Parent and Sub Brands
- Identity
- Marketing and Advertising collateral concept development
- Website Digital design recommendations
- Image customisation and recommendations