Maxv

A multi-generational family company explored how a single Brand evolution could replace three.

Brand Development Scope

  • Brand Rationale and keynote presentation to stakeholders
  • Parent Brand Naming Evolution- (Maxv from MaxVac)
  • Sub Brand Naming and Brand extensions
  • Brand Language and Key Strap lines and positioning for Parent and Sub Brands
  • Identity
  • Marketing and Advertising collateral concept development
  • Website Digital design recommendations
  • Image customisation and recommendations